Cheshire dress agency announces charity partnership
The high-end dress agency Dress Cheshire, based in Prestbury village, has announced that Caudwell Children has been chosen as its Charity of the Year for 2018/19.
The boutique, which aims to bring savvy shopping to Cheshire’s thriving fashion community, opened its doors to the public earlier this month. Dress Cheshire chose the charity because of the invaluable work that it does in providing practical and emotional support to disabled children and their families.
“This is fantastic news,” said Lotta Bowers, Corporate Development Manager at Caudwell Children. “The partnership will not only raise vital funds for the charity it will also raise brand awareness.”
Dress Cheshire is looking to raise enough money, during the 12 month partnership, to supply a local disabled child with a specialist therapy tricycle.
The boutique is unique in that customers simply bring their unwanted items into the agency, where a sales price is agreed with the owner Christine Colbert.
The seller is then given the choice of donating a percentage of the retail price to the charity. And with much of the stock comprised of high value designer goods, Christine is confident of hitting her fundraising target.
“We sell preloved, designer clothes, handbags and shoes because we believe the world’s most fabulous fashion deserve to be loved a little bit longer,” explained Christine.
Dress Cheshire is stocked with luxury brands including Chanel, Prada, Mulberry, Burberry, Christian Dior, Christian Louboutin, and Yves Saint Lauren.
“With high value items like this on sale, for a fraction of their original price, we’re confident that we’ll raise the £2,500 needed to buy the tricycle,” said Christine. “It’s down to the seller to say what percentage they want to donate to Caudwell Children, after the item is sold, but so far they’ve been extremely generous.”
Shoppers will be able to identify items that raise funds for Caudwell Children through a label bearing the charity’s logo, together with wording explaining the partnership.
Christine says Dress Cheshire is what savvy shoppers have been waiting for. She said “Although we have luxury items like an Alexandre McQueen pure wool coat priced at £795, this nothing like the original price that shoppers would pay.”
Christine explained that Dress Cheshire also carries high-end, high street, labels too: “As long as it’s fabulous we will sell it, so there really is something for everyone’s budget, whilst supporting a fantastic charity at the same time.”
Lotta says she’s looking forward to seeing how much the charity partnership can raise. As she concluded: “This is such a clever initiative and one that will allow people to raise vital funds for a local disabled child whilst dressing to impress.
“Therapy tricycles have been designed to assist children with mobility issues in their physical development and rehabilitation.
“They help to develop muscle tone, stamina and reduce fatigue whilst giving children the independence they need to lead more fulfilled lives.
“If our partnership with Dress Cheshire can fund a specialist tricycle for a local child we’ll be extremely happy.”
To find out more about Dress Cheshire you can find them on Facebook or Instagram @dresscheshire or you can visit their website here. The boutique store is located on two floors at St James House, New Road, Prestbury, Cheshire, SK10 4HP.
You can donate to Caudwell Children here.