Stoke-on-Trent taxi firm sponsor Colour Runner
Stoke-on-Trent taxi firm Intercity Private Hire, has been named as the headline sponsor for Stoke-on-Trent’s annual Colour Runner event for the second consecutive year.
The 2km or 5km family fun run, established in 2014, is organised by Caudwell Children, the Staffordshire based charity that provides practical and emotional support to disabled children and their families.
Described by the charity as ‘the most colourful sporting event in the region’ this year’s Colour Runner will take place in Central Forest Park, Sneyd Green, in Hanley, on Saturday 4th April, 2020.
The event sees participants blasted with powder paint as they make their way around the course leaving them covered from head to toe in a rainbow of colours.
Malcolm Beardsmore, Director at Intercity Private Hire, is delighted to be sponsoring the event again. As he explained: “Caudwell Children’s support of disabled children in the city is invaluable so we are always keen to help them and we’ve sponsored a number of their events that have taken place locally.
“Colour Runner is a fantastic challenge that raises vital funds for disabled children across Staffordshire.
“Obviously, there is a cost in staging the event as each adult runner receives a free T-Shirt whilst children who run get a free pair of sunglasses. Not only that everyone who crosses the finish line will be presented with a fantastic medal to treasure.
“Our sponsorship ensures that as much money as possible, from registration and fundraising, goes to the children that the charity supports.”
Kate Sherwin, from Caudwell Children, is delighted by Intercity’s continued sponsorship. She said: “It’s fantastic that Intercity have taken our headline sponsor package again and it will maximise our fundraising at the event.
“Their support reduces the running costs and gives us more income from the event, which allows us to help even more children, we can’t thank them enough.”
Colour Runner is a non-competitive event that has captured the imagination of fun runners across the region with participants coming from Staffordshire, South Cheshire, and Shropshire.
Registration on the day will begin at 9:00am with the 2km run starting at 10:00am, closely followed by the 5km run which will set off at 10:30am. Each race will be preceded by a warm up session.
“Those who take part in Colour Runner love it and we receive so much positive feedback about the run,” enthused Kate. “We guarantee multi-coloured fun from the hoot of the starting horn to the celebrations at the finishing line.”
Money raised from the event will help the charity to deliver specialist equipment, short break activity days, treatments and therapies, and in-home and in-hospital support to disabled children across the region.
Entry to the 5km event is £22 for adults and £15 for children (aged 14 and under). Entry to the 2km run is £15 for adults and £9 for children. Children can run unaccompanied from the age of 15, whilst children 14 and under must run with a responsible adult.
Participants can register at the event on the day.
For further information and to register for the event visit the web page here.